Five Warnings It’s Time Your Site Had A Redesign
If you think it might be time for a site redesign, but need a little reassurance, here are the 5 key warnings to recognise that it’s time to rebuild.
You know if you have a good website, as you’ll have acquired a significant number of compliments. However, this doesn’t mean to say that it wouldn’t benefit from a makeover. Below you will find the 5 vital signs that mean building a new site is vital.
1) Acquiring A Newer Domain
Ok, so you’ve acquired a new domain which instantly means that a re-design is required. Could there be a greater way of publicising a new site, than redesigning it? If you have taken on a new domain or your business is selling a new product, a site re-design is essential.
2) Only A Set Number of Pages Can Be Hosted On Your Existing Site
Many people consider CMS and websites to be the same, but they vary greatly. CMS sites were built to play host to an unlimited capacity of content; text, video, podcasts etc, whilst static websites make adding content less easy. There are numerous reasons as to why SEO favours websites with many pages, rather than few pages. Could your site do with having more content?
3) Your Current Website Is Obsolete
If the theme of your website is beginning to look dated, this is a key sign that your website requires updating. The web has changed significantly over the years, which means what was classed as ‘cool’ and ‘hip’ years ago, is far from it now. If your site is challenged in the image department, it could be time to consider a redesign.
4) If Your Site Is Not Mobile-Friendly
According to a recent survey, as much as 12% if the current global traffic online is through mobile traffic. Many people choose to look sites up via their phone, than their desktop – it’s quick, it’s easy and it’s fast. You can get WordPress plug-ins that effectively mimic a mobile site, so why not clasp mobile entirely by making a responsive theme part of your site design or upgrading your current theme to a mobile friendly one, to ensure you’re one step ahead of the game.
5) If Your Site Performance Is Suffering
If you have noticed the performance of your website has been suffering in recent times, a re-design is more than likely needed. If you have too many images and plug-ins, the performance can be effected dramatically. By opting for a new development framework, such as Twitter Bootstrap makes life so much easier in terms of web development with the use of lots of cool and clever features.
With times, websites age… this is something we all need to face up to. So, have a think about your site in comparison of your competition? Can you match their efforts or do you need to up your game?