Say Goodbye To High Street Retailer ‘Jessops’
With the camera specialist Jessops recently going into administration, the response from the general public has been a mixed one. The question on everyone’s lips is ‘Did poor service destroy Jessops or the internet?’ Whether poor management is to blame, lack of quality customer service, or the competition from giant Internet retailers, such as Amazon, Jessops is no longer. So, what do you think led to Jessops’ decline?
As the image indicates (as shown above) - Jessops are blaming Amazon and the general public for their demise. Yet, with so many online stores providing high quality goods at cheaper rates than high street retailers, can the general public be blamed for choosing the internet over high street stores?
So far, 2013 has seen the closure of Jessops, shortly followed by music store HMV going into administration. This has led many to believe that further high street retailers will continue to close until no shops remain, but what do you think?
Andrew Ellis says: “The high street isn’t dying, it’s just a case of natural selection, adapt or die, those that adapt to serve their community will survive, those that are too arrogant or foolhardy to change won’t.”
Does this mean that there is hope for high street stores after all? That with the right adaptions, even the more traditional stores can stay afloat as long as they are willing to move with the times?
Paul Dolan says: “It’s the Government’s fault for not closing the loopholes. Why pay more when you can get it cheaper online, the average wage doesn’t give you that luxury to go with your heart.”
The comments on Sevenstreets’ timeline photo indicate there is a strong consensus that the core of Jessop’s failure is due to:
a) the general public no longer needing digital cameras
b) the Government needing to make price cuts in high street stores
c) savvy consumers looking to cut costs where possible
Further changes in order to save the Great British high streets were advised also, as Martyn Thompson explained ‘There must be nothing to prevent people visiting towns’ and factors such as cheaper or free parking may help to entice shoppers back to high street consumerism.
For now, many high street shoppers have to contend with traffic, congestion and extortionate car parking prices (some towns charge up to £9.00 a day to park). This is perhaps one of the many reasons consumers are choosing to shop online.
Whether you operate your business online or offline, you need to be savvy by staying ahead of your competitors.